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AP Web Tech · Non-medical senior care

Silver Showers Senior Care

A focused website that helps seniors and families understand non-medical in-home care, local coverage, and how to ask for support.

RoleFreelance project · end-to-end ownership
Platform/scopeWordPress
AudienceSeniors and family caregivers

Project imagery

Compassionate care, clearly presented.

Silver Showers Senior Care desktop homepage with services navigation and an in-home hygiene assistance message over a photograph of a senior with a dog.
Silver Showers Senior Care homepage, desktop view.

Reported outcomes

  • 50/100 performance score PageSpeed Insights mobile
  • 100/100 accessibility score PageSpeed Insights mobile
  • 92/100 best practices score PageSpeed Insights mobile
  • 85/100 SEO score PageSpeed Insights mobile

01 / Context

The work in context.

Silver Showers Senior Care provides in-home, non-medical hygiene assistance. The website brings its services, local coverage, and care inquiry path together for seniors and family caregivers.

02 / Challenge

The problem to solve.

Visitors needed to understand what kind of help was offered, whether the service reached their area, and how to start a conversation about care.

03 / Approach

How I approached it.

  • Describe services in plain language and explain the non-medical scope of care.
  • Give bathing and grooming assistance and family caregiver training distinct service descriptions.
  • Make Northern Michigan coverage visible and provide a direct route from information to inquiry.

04 / Implementation

What I delivered.

  • Created dedicated Home, Services, About, and Contact pages in WordPress.
  • Structured the inquiry form to collect location, assistance needs, care frequency, and contact preference.
  • Included business background and care philosophy to give families context before reaching out.
Website
Home Services About Contact + care inquiry

The page structure is shown as a simple map; it is not a technical system architecture.

05 / Constraints & tradeoffs

What shaped the work.

  • The service is non-medical; the website needs to describe its scope clearly without presenting it as clinical care.
  • Families need to assess service fit and geographic coverage before submitting an inquiry.

06 / Outcome

What changed.

The delivered website organizes service information, local context, business background, and care-specific inquiries. A mobile PageSpeed Insights audit on October 28, 2026 scored 50/100 for performance, 100/100 for accessibility, 92/100 for best practices, and 85/100 for SEO.

Source: a single Google PageSpeed Insights mobile audit dated October 28, 2026. Scores are lab-test results, not percentage gains, search rankings, or measured business outcomes. The 100/100 automated accessibility score is not a guarantee of full accessibility or WCAG compliance. The linked share page currently displays no data, so the scores cannot be independently verified from that URL. View the source report.

  • WordPress
  • Responsive web design

07 / Reflection

What I take forward.

For a personal service, the first useful step is often helping a visitor understand the offer and its fit before asking them to get in touch.